"Clarity is kindness" used to be a motto I shared with my teams, and now I apply it to vibe coding.

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"Clarity is kindness" used to be a motto I shared with my teams, and now I apply it to vibe coding.

I've never written a line of code in my life.

Claude Code writes the code.

I argue with it, poke holes in it, connect the dots until the output is what I want it…and more.

Here's what nobody told me about being a "GTM guy" who starts vibe coding:

I accidentally became a product manager.

The kind who learns to describe what they want so precisely that a machine actually builds it - without an engineering degree

Lazar Jovanovic from Lovable nailed it on Lenny Rachitsky Podcast:

"We won't be rewarded for faster raw output. We'll be rewarded for better judgment."

Better judgment requires self awareness, taste, and clarity.

Here’s what I've learned building AI agents for my consulting practice:

"Make it better" gets you garbage.

"Make the header 24px bold, left aligned, with 16px padding below" gets you magic.

The real skill is knowing what I actually want.

I'm not an engineer

I'm not a designer

Nor am I a product manager

I'm a GTM guy who found out that awareness + taste + persistence is a surprisingly effective AI tech stack with a heavy dose of clarity.

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Go-To-Market executive with 20 years of experience accelerating growth in retail, e-commerce, and marketplaces.

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